Checkout sampling

The perfect moment to make a strong first impression. As a free sample handed out directly at the checkout, your product will reach customers immediately after shopping and attract a great deal of attention. Ideal for product launches and relaunches aimed at a wide target group.

Mood

Key facts

  • Placement

    Free samples available directly at Migros checkouts

  • Frequency

    Bookable weekly

  • Publication

    From Thursday, whilst stocks last (until the following Wednesday at the latest)

  • Required assets

    Samples and, if required, leaflets

  • Sizes

    Samples must consist of only one item; leaflets must be no larger than A5 in size

  • Targeting

    No

  • Invoicing

    Fixed price

  • Further specifications

    No chilled goods

Migros checkout sampling

KPIs & performance metrics

  • Migros shopping basket icon

    7.2 M

    Purchases at Migros stores per week

  • Net contacts icon

    4.9 M

    Net contacts in Migros stores per week

  • Shopping trolley icon

    60%

    of the population aged 14 and over visit a Migros store at least once a week

  • Store

    670

    Migros supermarket stores where samples are being handed out at the same time

  • Prices

    Your sample will be handed out by a member of staff at all 670 Migros stores across Switzerland at the same time.

    Languages

    Price*

    DE, FR and IT

    CHF 60,000

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